Campaign analytics

Wonder how well your campaign is doing? Campaign analytics provide you with all of the information needed for determining campaign performance.

Referring campaign analytics can be found on the Campaign page.

Campaign analyticIndication

Campaign Name

The campaign name that the user inserted during campaign creation. You may refer to Adding a new campaign.

No. of Recipients

The total number of contacts will receive the message in this campaign. You may refer to Managing recipients.

Delivered

The number of campaign message(s) sent.

Read

The number of campaign message(s) read by the selected contact(s).

Open Rate

It is a percentage calculated by dividing "Read" by "No. of Recipients".

Channels

The type of channel(s) that is/are involved in this campaign. You may refer to Selecting channels in campaign.

Created

The date and time that the campaign was created.

Launch at

The date and time that the campaign was scheduled or published. You may refer to Scheduling a campaign.

Status

You may refer to Campaign status.

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